Pay TV firm rolls-out TV sets with inbuilt digital receivers into the Kenyan market

Pay TV firm rolls-out TV sets with inbuilt digital receivers into the Kenyan market
  • The Company now diversifies its line of business with the entry of the new business unit
  • The television sets will complement the pay television offering it has operated in the country for the past five years
  • The product is designed to decode digital signals thereby saving customers valuable resources which would have otherwise been utilized to acquire a separate set top box

StarTimes Media has  rolled out its new business unit that marks the entry of the StarTimes 24, 32 and 40 inch digital television sets in the Kenyan market. The new range of digital TV sets will retail at sh 18,999, sh 26,499 and sh 38,999 for the 24, 32 and 40 inch respectively.

One of the key features that stand out for the StarTimes Digital TV is the ability to receive both satellite and terrestrial television signals without connecting an external set top box.

“At StarTimes, our commitment to research and development is unwavering, we continue to explore ways and means to not only introduce the latest technology in the market but also provide affordable solutions key in ensuring majority of households have access, can afford and enjoy StarTimes digital television,” noted Mr. Lisboa.

READ ALSO: Business highlights – Retailers hike cooking gas prices by Ksh330.

StarTimes Vice President Mr. Mark Lisboa (right) and the company’s Public Relations Manager Mr. Alex Mwaura explore the various features of the StarTimes digital television set soon after launch ceremony that saw the official introduction of the new business unit dealing with the retail of 24, 32 and 40 inch television sets in the Kenyan market.

StarTimes Digital TV is also designed to save up to 50% power, allowing subscribers to enjoy better viewing experience with less living costs. It also comes with full High Definition LED screen, Dolby audio system, and wide voltage input, HDMI and USB ports that extend an array of options to the user.

“This is an install and watch product that’s why we say StarTimes Digital TV is REAL digital TV it does not require an external set top box to broadcast both satellite and terrestrial signals and utilizes a single remote control to manage both the content and the television set,” noted Mr. Lisboa.

“We have packaged an all-in-one television product assuring customers of an unsurpassed TV set, digital reception and premium content in a single offering with the ability to deliver more than 200 pay television as well as free to air channels, this coupled with our generous Easter offer presents  an unrivaled television viewing experience,” concluded Mr. Lisboa.

 

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