Uber confident about future prospects in Kenya despite increasing competition

Uber, the ride hailing service that has been a game-changing addition to the Kenyan economy is set to see its presence expand in the coming year. The firm has expressed confidence regarding its future prospects in Kenya despite increasing competition from other service providers.

Earlier this year, Uber reduced its charges by 35 per cent in Nairobi as more app-driven cab companies continued their expansion into the Kenyan market. The move later saw rival service providers cut down their prices in what appeared to be a battle for the country’s consumers.

Speaking at a Driver Appreciation Day event held at the Kenya Harlequins grounds, Uber Kenya’s Operations Lead, Kagure Wamunyu said the technology company has had an extremely strong year and that she is optimistic about our future in Kenya. “We think we’re part of a pretty exciting change at the moment, and Uber’s technology makes Kenyans’ lives easier and simpler. The way people think about transportation and are moving around their cities is changing, and Uber is a big part of that change. We remain excited about the endless opportunities in Kenya. There is so much potential in this country,” she told guests.

Wamunyu said Uber wanted to recognize all the driver-partners for the dedicated service that they provide to riders.

“Driver Appreciation Day is about pausing – if even for a short while – within the hectic pace that is life in this city in order to celebrate together all that we have achieved as well as recognizing the commitment and contribution of driver-partners,” stated Wamunyu.

Uber Kenya staff last week celebrated  driver-partners using the Uber App  as part of the annual Driver Appreciation Day activities.

Joining in the appreciation luncheon was Sidian Bank and CMC Motors who joined their counterparts from Uber in saying a rousing “thank you” to the corps of dedicated drivers and partners for the professional service they deliver daily to riders across the city.

Wamunyu continued to highlight the importance of the Driver Appreciation Day, stating that, “recognizing and celebrating the efforts of driver partners in this way emphasizes that they are one of the driving forces behind the success of Uber.”

The highlight of the day was the announcement of the driver partners who won various prizes in a random drawing, including phones worth over Sh100,000. Through the random prize drawing, 5 driver-partners were cumulatively awarded with cash prizes worth Sh300,000 from CMC Motors.

Another three lucky winners: John Migwi, Harrison Gachukia and Nelson Ndungu, saw their bank accounts loaded with Sh100,000 each from a raffle draw cast during the luncheon, courtesy of Sidian Bank.

Mr. Ndungu expressed his preference for the app due to its flexibility and convenience in being able to choose his work schedule. He further thanked the Uber team for providing him a chance that saw him walk away with Sh100,000.

“I’m really grateful to Uber for taking their time to honour us in this manner. Were it not for this event, I would not be a hundred thousand shillings richer” said Ndungu.

Mr. Ndungu plans to expand Uber business with the money by investing it further into purchasing a new vehicle.

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