Total introduces new range of automobile fuels in the Kenyan market

International fuel distributor, Total Kenya has introduced a new range of automobile fuels into the Kenyan market; the Total Excellium Petrol and Total Excellium Diesel. The move follows a 20 per cent increase in fuel consumption over the past year as the country’s top three oil dealers battle it out for a larger share of the market.

The Petroleum Institute of East Africa revealed earlier this month that low global oil prices, an increase in infrastructure projects and a growing middle-class have driven up the demand for fuel. Total’s latest move comes at a time when the top three marketers have lost a combined 2.8 per cent of their market share to other smaller distributors. Total, the country’s top oil marketer, now controls 16.7 per cent of the market, while Vivo (Shell) controls 16.6 per cent and KenolKobil controls 15.2 per cent, giving the three companies a combined market share of 48.5 per cent.

Speaking during the product launch at the New Mombasa Road Total Service Station, Total Kenya Managing Director Anne-Solange Renouard said Total Excellium fuels have already been introduced in Europe and other leading markets in Africa including Nigeria, Senegal, Morocco, Mali, South Africa, Ghana and Uganda.

In comparison with fuels with no specific additives, Total Excellium cleans vehicle engines, eliminates deposits and enables engines to maintain their performance.

“By improving running of your engine, Total Excellium contributes to a reduction in polluting emissions (carbon monoxide, hydrocarbons). The reduction in consumption directly results in a reduction in CO2 emissions, which goes to protect our environment. Additionally, Total Excellium additive results to reduced foaming of Diesel and especially during filling,” the fuel distributor said in a statement.

Ms. Renouard said the new ranges of fuels are enhanced with proprietary Total additives to bring the indicated benefits to consumers and the environment at no extra cost.

The new Total Excellium fuels will be available at all 184 Total Stations countrywide.

 

Previous KQ customers to purchase air tickets on Equitel platform
Next Cost of power set to fall as US trade agency announces Sh100 million power deal with Kenya

You might also like

News 0 Comments

Afternoon news headlines

News highlights Uhuru denies links with Cambridge Analytica President Uhuru Kenyatta has asserted that he has no links with Cambridge Analytica, the company behind the recent Facebook data leak scandal.

Latest 0 Comments

GeoPoll announces Africa expansion following uptick in demand for market research, measurement solutions

  GeoPoll, Africa’s leading mobile survey company and media measurement provider, has announced plans for expansion following the hiring of Arjun Dhillon to oversee its sales team across the continent.

Sports 0 Comments

Sports highlights – October 25 2017

Teenager Eddie Nketiah saves Arsenal scoring winning goal against Norwitch Teenager Eddie Nketiah came off the bench to rescue Arsenal by scoring twice in a 2-1 extra-time victory over Norwich

0 Comments

No Comments Yet!

You can be first to comment this post!

Leave a Reply