Facebook partners with She Leads Africa in support of female entrepreneurs

Facebook has partnered with She Leads Africa, a community that helps young women achieve their professional goals, to support and sponsor African enterprise and support women’s business focused movement.

The initiative is aimed at helping and ensuring female entrepreneurs and professionals across the world unlock their full potential and encourage women across the continent to start their own businesses and help drive prosperity for their countries.

She Leads Africa has built a global community of more than 100,000 members across Africa and the diaspora in just two years.

“Facebook is where African consumers connect with African entrepreneurs, with millions of people across the continent using our platform to communicate with small businesses each month,” said Akua Gyekye, Public Policy Manager for Africa at Facebook. Over 60 million businesses are using Facebook to help grow their business and connect with customers.

“We are eager to help more African women turn their businesses into realities because we believe that this will help their families, communities and countries to prosper,” said Gyekye.

Gyekye explains that female-owned businesses lift up other women, create jobs and inspire other girls and women to start businesses of their own.

“We want to work with female entrepreneurs to use our mobile tools to communicate with their customers in a relevant and personalized way,” she added.

“Men dominate the business and corporate landscape in Africa, but we have the opportunity to change things now by nurturing female African entrepreneurs on the continent and in the diaspora. As a company that empowers entrepreneurs with tools to tell their brand stories and grow their businesses, Facebook is a perfect partner for us,” She Leads Africa Co-founder Afua Osei said.

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